To achieve success for your computer information site, it is important that your viewers are able to understand what you are offering. Make sure that your site has a clear focus and direction. Additionally, employ elements of Web design and strong copy to get your point across. This is challenging, but here are several guidelines to help.
Online security is important to your visitors - so it should be downright fascinating to you. If you're selling anything online, you must secure your site with a SSL certificate that encrypts all communications with your customers. If you don't have SSL, many potential customers won't buy from you.
A great tip to keep in mind when running a computer information site is whenever you get a support question to your email, copy the question and answer to the help section so everyone will know the answer to it. This will make it easier for your visitor to get the answer and it will save you the trouble of answering the question every time someone asks it.
To further grow your site, consider expanding your presence on other sites you enjoy that are within the realm of your niche. Subscribe to any newsletters pertaining to your field, and see if you can write guest articles for these sites. Try to gain an understanding of the style and format of their content, and create your own insightful content within these guidelines, and always link back to your own site!
Do not directly tell the readers of what to do by using a passive tone in your writing. Do not expect then to know the next step, you can make it easy for them by instructing them on it. The clarity will be appreciated by more readers and you will have more sales.
The needs of your target audience will change. Your computer information site should be continually updated with relevant changes making it a work in progress that is never finished. Great websites should be flexible enough to change direction and put up new features if they need them.
Using Flash introductions when your site loads may seem interesting, but remember visitors don't have time for it and will click on the 'Skip Intro' button and go straightaway to the homepage. As far as possible stay away from using background music embedded in your computer information site.
Creating a site map is a worthwhile endeavor for larger webpages. If a computer information site has many categories or pages, not all of the items will display on the menu. Creating a site map provides the user with a more enjoyable experience as it allows them to find all of the information available in a timely manner. Site maps also improve the website's search engine ranking.
An easy and quick way to find out who your main competition is is by searching related keywords and checking the search results for paid ads that show up. The owners of those ads are the ones that you want to focus your attention on. By competing directly with those sites your setting your standards higher so that you can eventually be one of those sites.
Online security is important to your visitors - so it should be downright fascinating to you. If you're selling anything online, you must secure your site with a SSL certificate that encrypts all communications with your customers. If you don't have SSL, many potential customers won't buy from you.
A great tip to keep in mind when running a computer information site is whenever you get a support question to your email, copy the question and answer to the help section so everyone will know the answer to it. This will make it easier for your visitor to get the answer and it will save you the trouble of answering the question every time someone asks it.
To further grow your site, consider expanding your presence on other sites you enjoy that are within the realm of your niche. Subscribe to any newsletters pertaining to your field, and see if you can write guest articles for these sites. Try to gain an understanding of the style and format of their content, and create your own insightful content within these guidelines, and always link back to your own site!
Do not directly tell the readers of what to do by using a passive tone in your writing. Do not expect then to know the next step, you can make it easy for them by instructing them on it. The clarity will be appreciated by more readers and you will have more sales.
The needs of your target audience will change. Your computer information site should be continually updated with relevant changes making it a work in progress that is never finished. Great websites should be flexible enough to change direction and put up new features if they need them.
Using Flash introductions when your site loads may seem interesting, but remember visitors don't have time for it and will click on the 'Skip Intro' button and go straightaway to the homepage. As far as possible stay away from using background music embedded in your computer information site.
Creating a site map is a worthwhile endeavor for larger webpages. If a computer information site has many categories or pages, not all of the items will display on the menu. Creating a site map provides the user with a more enjoyable experience as it allows them to find all of the information available in a timely manner. Site maps also improve the website's search engine ranking.
An easy and quick way to find out who your main competition is is by searching related keywords and checking the search results for paid ads that show up. The owners of those ads are the ones that you want to focus your attention on. By competing directly with those sites your setting your standards higher so that you can eventually be one of those sites.
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